Kewal Hospital
Kewal Hospital Case Study
- Google Profile Insight (3 Months)
- Calls - 115
- Profile Interactions - 417
- Direction Request - 278
- Clicks - 24
About The Hospital
In Vizag, Sri Satya Dental Hospital, Visakhapatnam is dedicated to overall oral and dental care- a unit brought together by several specialists. Equipped with all sorts of modern-day healthcare technology and emergency services, they provide assured treatments to their long line of patients.
Key Challenges Faced by Kewal Hospital
Kewal Hospital comes under healthcare service; hence there were some severe limitations in approaching the audience in various manners.
When Kewal Hospital first approached us in 2023, they were facing a well set of challenges
- The Google Business Profile was not ranking in the top three snippets.
- Low rankings on search engine result pages (SERP).
- Insufficient organic traffic and conversions through the website.
- It was challenging for them to attract patients.
- Additionally, they encountered issues with inconsistent lead generation and relevant inquiries for her online presence and branding.
Results that Speak for Itself
After thoroughly reviewing Kewal Hospital's online presence, Website, Google My Business profile, local visibility, and comprehensive competitor analysis to identify the gaps. Our dedicated efforts significantly improved Kewal Hospital's performance.
In just three months, our achievements include:
- Google Business Profile ranking for 17 high-value keywords, resulting in an average of 30+ calls per month.
- Securing 65 ranked keywords for Kewal Hospital, with 49 keywords holding positions in the top three.
- Kewal Hospital's website received 400+ organic traffic.
- Kewal Hospital is receiving online leads from the cities like Pune, Nagpur, Mumbai, and Kolkata
- Obtaining 9 conversions through organic SEO efforts.
These outcomes showcase the success of our work in addressing and overcoming the challenges faced by Kewal Hospital.
CENITPRO’s Strategic Approach towards the Problems
Results that Speak for Itself
Held back by the site’s previous undoing and Google’s approach to the domain, it initially took a couple of months to bear witness to its first buds. But when it flowered, it flourished. Our comprehensive site audit ensured that Sri Satya Dental Hospital captured our target keywords in its SEO content optimizations in combination with our initial keyword research.
As a result, the site’s most valuable target keywords saw a net aggregate increase unleashed from Google’s probationary period; Sri Satya Dental Hospital saw its keyword rankings sprout, a total of 89 keywords (in which 37 keywords are in the top three positions) it ranked for.
Even for some important and most common money keywords (keywords that not only drive potential customers directly to your site, but they also cause the right potential customers to your site), we acquired Google snippet ranking as well ensuring the best possible outcome through organic SEO for Sri Satya Dental Hospital.
More about the keywords and their ranking
There are good numbers of keywords that rank for both the local pack as well as the organic pack in the search engine result page for Sri Satya Dental Hospital. Such a keyword is “Tooth Removal in Vizag”
which is in terms one of the most common search queries for dental health services. And, Sri Satya Dental Hospital ranks well for this keywords everywhere in the search engine result page, improving the online branding for the organization.
In addition to that, there are few common queries for which the mention of Sri Satya Dental Hospital can be found multiple times in Google’s first page; and, that denotes the institute’s popularity in creating it’s own brand on the internet. Give a look at the screenshot below to know more.
You can see there are five times mention of Sri Satya Dental Hospital in Google’s first page for the query “Dental Clinic in Vizag” – this is quite a branding right?
Brief on the Result
- Sri Satya Dental Hospital website is now positioned within the top 10 search results for 89 keywords and top 30 search results for 103 search terms.
- Their website now has an excellent average position (1.8) for all the targeted search terms from their business niche.
- The number of monthly organic website visitors is now around 1.5k, leading to a boost in organic lead generation, facilitating the company’s overall growth.
CENITPRO Has Been Driving More Visitors for Sri Satya Dental Hospital via Local Listings
We have been helping Sri Satya Dental Hospital with Local Pack Listings and Google My Business optimization too. And the most significant advantage of these services was a broadened awareness about their physical address.
Currently, the Google My Business Optimization generates approximately 11k views and 427 actions >(114 phone calls, 244 direction requests, 64 website visits, and 5 messages) every month.
Key Takeaways from CENITPRO’s SEO Checklist
A comparison of the website’s earlier performance with the current status (in the last twelve months after the association with CENITPRO) gives further insights into how we have helped them grow through multiple channels.
The below-mentioned data states the website's performance after the association with CENITPRO, i.e., from April 17, 2020.
- There has been an overall growth of over 2405.71% in website traffic.
- The number of page views has witnessed a considerable spike of over 1262.96%.
The Outline of Our Recommendations Look Like This-
- When it comes to SEO, starting with conventional strategies is the best practice; even when the growth seems slow, advanced SEO strategies can be introduced in the subsequent steps.
- The keyword is the center of all SEO practices- but link building is the ultimate strategy to winning the algorithms.
- Content creation must be intentional. Otherwise, SEO will get mold.
- Gradually leveling up for the higher volume of opportunities is the key.
- Passive link acquisition is critical in getting traction.