Digital Marketing for Dentists, Within the Rules
We help dental clinics in India get found on Google, give patients a clear reason to book, and keep every ad and post within the profession's ethics rules. CENITPRO has been a healthcare-focused digital marketing agency since 2012.
The Rules Come First
Dental advertising in India is allowed, but with limits. The Revised Dentists (Code of Ethics) Regulations, 2014 permit advertising with decorum and treat false promises and solicitation as unethical. Since March 2026, professional conduct is overseen by the National Dental Commission, which is expected to issue new rules. Until it does, we work to the 2014 standard, and every ad and page is checked against our own Ad Compliance Checklist before it goes live. What we will not do for your clinic:
- Call you "the best", "No. 1" or "most trusted" in any ad or page
- Promise "painless", "guaranteed" or "permanent" results
- Publish before-and-after photos
- Run discount-led offers or false-urgency campaigns
- Buy, write or incentivise reviews
- Show a patient's face, name or story without their written consent
Read our guide to digital marketing for dentists for the detail. Sources: Revised Dentists (Code of Ethics) Regulations, 2014; PIB release on the National Dental Commission.
How We Work
We work with single-chair clinics, multi-chair practices, specialists such as orthodontists, oral surgeons and periodontists, and clinic groups with several branches. Every engagement follows the same five steps.
- Discovery Session: a call to understand your clinic, your area, your services and what you want more of
- Audit: we review your Google Business Profile, website, reviews and any ads you already run, including a compliance check
- Plan: a 90-day plan in order, profile and website first, reviews and content next, paid search after the basics are in place
- Execute: our team runs the plan, and you approve every ad and every page that describes a treatment before it goes live
- Report: transparent monthly reporting on enquiries by source, calls, WhatsApp messages and search visibility
We've worked with dental practices such as Muskaan Dentals and Smiley Dental Clinic on their Google profiles, websites and local search.
A healthcare-focused team since 2012, a dedicated account manager, and six in-house departments: Performance Marketing, Social Media, SEO, Video Production, Website Design and Content Writing.
What We Do
Six services, run by in-house teams, all checked against our Ad Compliance Checklist.
Google Business Profile and Local SEO
We set up or clean up your profile: the correct name, categories, hours and photos, separate practitioner profiles where Google allows them, plus service pages written for the localities you serve.
Reviews and Reputation
A simple review-request routine for your front desk, and reply wording that responds to feedback without confirming who is a patient or discussing treatment.
Content
Educational articles based on the questions your patients ask, reviewed by your dentist before publishing.
Google Search Ads
Campaigns on service and locality searches from people ready to book, with ad copy that follows the ethics rules and Google’s healthcare policies, and tracking for calls and WhatsApp messages.
Social Media and Video
Posts and short videos about your team, your clinic, your sterilisation routine and common procedures, made by our in-house social media and video production teams.
Clinic Website
A mobile-first site with a page for each main service, a dentist profile with qualifications and registration number, a WhatsApp button and short, consent-ready enquiry forms.
Client Testimonials
Hello all, if you are looking for best results in your business in terms of Google presence & website SEO and other social media optimisation CENITPRO is the one stop solution for above all. I am utilising their services since 6 yrs had a lot of improvement in terms of Google presence for my clinic. If you want to keep your business in safe hands for Google SEO you can trust CENITPRO for the same Thank you Mr Alok for taking care about my clinic SEO.
Trusted by 100+ Healthcare Brands
Hospitals, specialist clinics, surgeons and doctors across India work with CENITPRO. Here are some of them.
Talk to Us About Your Clinic
Book a Discovery Session at a time that suits you, message us on WhatsApp, or call 8100550550.
Information on this page about professional-conduct rules is general and is not legal advice.
Questions Dentists Ask Us
Yes, within limits. The Revised Dentists (Code of Ethics) Regulations, 2014 allow dentists to advertise if they maintain decorum, and treat false promises and demeaning solicitation as unethical. The National Dental Commission now oversees professional conduct and is expected to issue its own regulations.
It depends on the services you need and how competitive your area is. After the Discovery Session we send a written proposal with the scope and fees, so you can decide with the full picture.
Yes. Our office is in Kolkata, and we work with clinics across India over calls, video meetings and WhatsApp.
No. Google decides rankings, and an agency that promises a position is promising something it does not control. We commit to the work, and we report on it every month.
Every ad and page is checked against our Ad Compliance Checklist, which follows the 2014 Code of Ethics while the National Dental Commission prepares its regulations. We update our checklist when new rules are published.
